The clip was produced by the Vietnam National Administration of Tourism (VNAT) and the EU-funded Environmentally and Socially Responsible Tourism Capacity Development Program.
The clip will air on this British channel 300 times from now to the end of December, 2015.
The VNAT also produced two clips in different languages, lasting 30 minutes and 10 minutes, to be used in various markets.
Earlier, a tourism promotion clip lasting seven minutes titled “Welcome to Vietnam” was released by the Foreign Ministry, in Vietnamese, English, French, Russian, Spanish, Portuguese, Japanese and Arab. The clip takes audiences to numerous relic sites and cultural landmarks in Hanoi, Ho Chi Minh City, Da Nang, Quang Ninh, Quang Binh, Ninh Binh, Ha Giang, Thua Thien-Hue and Quang Nam.
The Department of Cinematography also produced a video clip lasting more than 20 minutes, to be distributed widely to promote the country’s tourism.
Through the clip, viewers will enjoy beautiful sceneries through Vietnam, from limestone islands in Halong Bay, to paddy fields along the Ngo Dong River in Tam Coc … … to the world’s largest cave of Son Doong. The clip was produced with the consultation of international experts. Hoi An Ancient Town in a sunny day. Clip will air 300 times from now until May 12; 20% of the broadcasts will appear on the channel Travel Channel during primetime. The flagpole inside Hue Royal Citadel. The cost for this promotion campaign was $30,000. White sand and blue sea of the central region of Vietnam. A floating market in the southern region. The bustling roundabout in front of Ben Thanh Market, Saigon. |
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Vietnam impressive in 30-second clip on British TV channel
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